iQ Blog / we write about design and business (and sometimes we make puns)

iQ Masterclass | Mobile Content

April 11, 2012 by Irene Dehaene | 0 comments

On 4 May in London, Randall and Laurence  are delivering a very inspiring masterclass on Mobile Content in partnership with Together London.

Read their insights into mobile strategy, responsive design and adaptive content.

Mobile Content: How to define and implement your perfect mobile strategy

Randall Snare & Laurence Veale

Of all the smartphones in the world…. Defining a mobile strategy for your company is an exercise in choice: mobile site or mobile app? Which devices to target? What content to define for responsive design? In this masterclass we’ll cover all the options on the mobile spectrum and which one is best for you: your company, your content, your team. We’ll provide the tools for choosing the right mobile strategy and the tools to make it happen.

What we’ll cover

  • How to choose which mobile strategy is right for your business and your audience
  • How to execute that mobile strategy
  • How to create, edit, publish and govern structured content
  • How to measure that your mobile strategy is working and how to improve what’s not Continue Reading →

Sticking out in Africa at the UX Masterclass

April 10, 2012 by Brian Donohue | 0 comments

One of the elegant giraffes from the game reserve in Thandeka.

Our membership with the UX Alliance brings us to some pretty compelling destinations; last year included Chicago and Copenhagen. And this spring’s bi-annual gathering had us down in the wilds of South Africa. But before our weekend at the Thandeka game reserve, we stopped first in Johannesburg for the UXMasterclass conference, where both Morgan and I spoke.

Continue Reading →

Mobile Thursdays: end of the world or beginning of the tablet?

March 20, 2012 by Randall Snare

Mobile Thursdays is our weekly roundup of the latest (or most interesting) in mobile, curated by our very own Laurence Veale. We publish on a Monday, simply to rival Luke W.

We have a couple of caveats this week:

  1. This week’s discussion is brought to you by Ciaran Harris, one of our lead UXers
  2. Technically, it’s about tablets
  3. Today is Tuesday (as we we were recovering from Paddy’s weekend yesterday)

Continue Reading →