Three. It’s a magic number

Three steps to sign up, three points to explain how a Web 2.0 application or product works. Three seems to be everywhere.

Twitterfone: how it works in three

three points on how twitterfone works

Basecamp: three price points

Three price points for Basecamp

Clip N’Seal: how it works in three

Clip N' Seal, how it works in three steps

Choppr: how the process works in three steps

Choppr service in 3 steps

Blogger: how to set up a blog in three steps

Blogger.com and setting up a blog in three easy steps

iQ Content at the IIA congress: 3 steps

Three steps to a better conference

Why 3?

Three is a magic number. Can you tell us why?

8 Comments

  1. I always thought that three is magic because we got two hands and in general the body is sort of bipolar. Add to this true-false, black-white, good-bad. And once a third option becomes apparent (gray) – you got magic!

  2. Three is special because:

    One instance tells you nothing

    Two instances set a pattern

    Three breck the pattern

    This template for humor resonates deeply, so threes are common elsewhere

  3. That’s easy!

    It’s easy as

    One, two, three, as simple as

    Do, re, mi, A, B, C, one, two, three!

    Baby you and me girl!

    It’s easy as

    One, two, three, as simple as

    http://www.youtube.com/watch?v.....re=related

  4. Instructions often come in three steps:

    Ready, Steady, Go

    On your marks, get set, go

  5. Three just works. Bing bang boom. Yada yada yada. Bish bash bosh.

    Or maybe it’s just a design pattern that’s stuck in our collective conciousness and we think it’s best because it’s popular and it’s popular because every thinks it’s best…

  6. 3 is a short easy-to-do list, shortest list available.
    4 is a longer list and more to do.
    2 is a couple and not enough.
    We tend to learn in three ways.
    See it, Say it, Do it…
    And that’s that.