The superpowers of the web are constantly coming up with new formats for online content.
Over the past year we have seen Air from Adobe and Silverlight – the touted “Flash-killer” – from Microsoft.
In addition, widgets, mashups, RSS feeds, AJAX, podcasts, wikis and more continue to gain ground.
But, just cause they are new and cool – does that mean you need them?
When should you say YES and – more importantly – when should you say NO to a new format?
