One of the most talked about, linked and embedded videos on YouTube this week comes from Professor Michael Wesch, Assistant Professor of cultural anthropology at Kansas State University.

What is Web2.0 and how will it affect us?

Explaining Web 2.0

Under the banner of Digital Ethnography, Professor Wesch breaks down the complexity of what the web is and how it is changing in front of our eyes with the advent of web standards, RSS, blogging, streaming video, flickr, mashups, basically everything we think of as “Web 2.0″.

How will Web 2.0 affect us?

Taken straight from the video, they message for me is

Web 2.0 is linking people, people sharing, trading and collaborating

but with this comes a little bit of responsibility,

We’ll need to rethink a few things, copyright, authorship, identity, ethics, aesthetics, rhetorics, governance, privacy, commerce…